Later Pricing (2026)
Visual social media scheduler built for Instagram.
✗ No free plan paid
From $18/mo
Later plans
Starter
mo
$18
- ✓ 1 user
- ✓ 1 social set
- ✓ 30 posts/profile/month
- ✓ Basic analytics
Most popular
Growth
mo
$40
- ✓ 3 users
- ✓ 3 social sets
- ✓ Unlimited posts
- ✓ Best time to post
Advanced
mo
$80
- ✓ 6 users
- ✓ 6 social sets
- ✓ Advanced analytics
- ✓ Linkin.bio
Is Later worth the price?
Later scores 4.5/5 on G2 and 4.4/5 on Capterra. With no free plan, we recommend trialling a competitor first to validate the use case before purchasing.
Pros
- ✓Best-in-class Instagram workflow
- ✓Visual grid preview for Instagram
- ✓Linkin.bio is excellent for creators
- ✓Clean, easy-to-use interface
Cons
- ✗Less powerful for Twitter/X and LinkedIn
- ✗Limited social listening features
- ✗More expensive per post than competitors
- ✗No bulk upload on starter plan
Later user ratings
4.5/5
G2 score
4.4/5
Capterra score
Later pricing: frequently asked questions
How much does Later cost per month?
Later starts at $18/mo with no free plan.
Does Later have a free plan?
No — Later does not have a free plan. See the plans above for pricing details.
How many pricing plans does Later have?
Later offers 3 plans: Starter, Growth, Advanced.
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