stackswitch

Best CRM Software (2026)

Comparing 9 crm tools — pricing, free plans, and who each one is best for.

ActiveCampaign

Email marketing and CRM automation platform

$15 ★ 4.5

Apollo.io

Sales intelligence and engagement platform

Free · Paid from $49 ★ 4.8

Brevo

Email, SMS, and CRM platform for growing businesses

Free · Paid from $9 ★ 4.5

Close

CRM built for inside sales teams that call and email

$49 ★ 4.7

HubSpot

All-in-one CRM, marketing, and sales platform

Free · Paid from $15 ★ 4.4

Outreach

Sales execution platform for enterprise teams

Free ★ 4.3

Pipedrive

Sales CRM built by salespeople, for salespeople

$14 ★ 4.3

Salesforce

The world's #1 CRM platform

$25 ★ 4.3

Zoho CRM

Affordable CRM with deep customisation for growing businesses

Free · Paid from $14 ★ 4.1