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Moz Pro vs Mangools: Which is better in 2026?

A side-by-side comparison of pricing, features, and use cases to help you decide between Moz Pro and Mangools.

Moz Pro

SEO software for keyword research and link building

From $99/mo
No free plan
Mangools

Affordable SEO suite built around KWFinder

From $29/mo
No free plan

Head-to-head comparison

Feature Moz Pro Mangools
Starting price $99/mo $29/mo ✓ Cheaper
Free plan ✗ No ✗ No
Pricing model paid paid
G2 rating 4.4/5 4.7/5 ↑
Capterra rating 4.5/5 4.8/5
Founded 2004 2014

Moz Pro: pros & cons

Pros
  • Invented Domain Authority metric
  • Clean, beginner-friendly UI
  • Good keyword research tools
  • Free MozBar extension
Cons
  • Less data than Ahrefs or Semrush
  • Expensive for what you get
  • Link database smaller than competitors

Mangools: pros & cons

Pros
  • Very beginner-friendly UI
  • Cheapest full SEO suite available
  • Accurate keyword difficulty scores
  • Good local SEO data
Cons
  • Limited data volume on lower plans
  • No content marketing tools
  • No PPC/advertising data
  • Single-user on entry plans

Choose Moz Pro if...

  • Your team or clients rely on Domain Authority as a benchmark metric for tracking link-building progress over time
  • You want a beginner-friendly SEO platform where the learning curve is lower than Ahrefs or Semrush
  • You do on-page SEO and want page-level grading with specific recommendations from the On-Page Grader
Read Moz Pro review →

Choose Mangools if...

  • You're a blogger, freelancer, or small business owner who needs keyword research and rank tracking at a fraction of Ahrefs or Semrush prices
  • You're new to SEO and want a clean, non-overwhelming interface across keyword research, SERP analysis, and rank tracking
  • You need accurate keyword difficulty scores and local keyword data to find low-competition opportunities
Read Mangools review →

Our verdict

Mangools scores higher on G2 (4.7/5 vs 4.4/5), suggesting stronger overall user satisfaction. Mangools is the more affordable option. The right pick depends on your team size and workflow.

Moz Pro vs Mangools: frequently asked questions

Is Moz Pro better than Mangools?

Mangools has a higher G2 score (4.7/5 vs 4.4/5). The best tool depends on your specific use case and budget.

Which is cheaper, Moz Pro or Mangools?

Mangools is cheaper, starting at $29/mo.

What is the main difference between Moz Pro and Mangools?

Moz Pro focuses on keyword explorer, rank tracker, site audit. Mangools focuses on kwfinder keyword research, serp analysis, rank tracking. Both serve similar use cases but differ in approach and pricing model.

Can I migrate from Moz Pro to Mangools?

Most teams migrate between Moz Pro and Mangools within a day or two. Export your data from Moz Pro (typically as CSV or via API), then use Mangools's import wizard to bring it across. Check each tool's help centre for a step-by-step migration guide before switching.