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Kit (ConvertKit)

Email platform built for creators and solopreneurs

Free
Starting price
4.4/5
G2 rating
3
Pricing plans
2013
Founded

Kit (formerly ConvertKit) is an email marketing platform built specifically for content creators, bloggers, podcasters, and online course sellers. It prioritises simplicity, deliverability, and audience segmentation.

Key features

Email broadcastsAutomation sequencesLanding pagesOpt-in formsCommerce (sell digital products)Audience segmentation

Pros

  • Best for creators and solopreneurs
  • Very generous free plan (10K subs)
  • Clean, simple interface
  • Built-in digital product sales

Cons

  • Limited design customisation
  • Not ideal for e-commerce brands
  • Fewer features than ActiveCampaign

Top Kit (ConvertKit) alternatives

Mailchimp Email marketing and automation platform
beehiiv Newsletter platform built for growth
ActiveCampaign Email marketing and CRM automation platform
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