Best Kit (ConvertKit) Alternatives (2026)
Kit (ConvertKit) is email platform built for creators and solopreneurs, starting at $25/mo. Here are the best alternatives — whether you need something cheaper, simpler, or with different features.
Why people switch from Kit (ConvertKit)
- →Limited design customisation
- →Not ideal for e-commerce brands
- →Fewer features than ActiveCampaign
Email marketing and automation platform
Mailchimp
Email marketing and automation platform
Mailchimp is one of the most widely used email marketing platforms, offering email campaigns, automations, landing pages, and basic CRM functionality. Popular with small businesses and e-commerce brands.
beehiiv
Newsletter platform built for growth
beehiiv is a newsletter platform built by the team behind Morning Brew. It's designed for newsletter creators who want powerful growth tools — referral programmes, paid subscriptions, boosts, and detailed analytics.
ActiveCampaign
Email marketing and CRM automation platform
ActiveCampaign combines email marketing, marketing automation, and CRM in one platform. Known for its powerful automation builder, it's popular with small to mid-size businesses that want to nurture leads through complex multi-step workflows.
Kit (ConvertKit) vs alternatives: quick comparison
| Tool | Starting price | Free plan | Pricing model | G2 score |
|---|---|---|---|---|
| Kit (ConvertKit) (current) | $25 | ✓ | freemium | 4.4/5 |
| Mailchimp | $13 | ✓ | freemium | 4.3/5 |
| beehiiv | $39 | ✓ | freemium | 4.8/5 |
| ActiveCampaign | $15 | ✗ | paid | 4.5/5 |
How to switch from Kit (ConvertKit)
- 1. Export your data first
Before cancelling, export everything from Kit (ConvertKit) — contacts, projects, records, or reports. Most tools offer a CSV export under Settings → Data Export. Download and store it as a backup even if you don't need it immediately.
- 2. Trial the alternative with a real project
Mailchimp and beehiiv both offer free plans — sign up and run a live project in parallel before committing. Most paid alternatives also offer 14–30 day trials.
- 3. Import and run both tools briefly
Use the import wizard in your chosen alternative to bring across your exported data. Run both tools in parallel for 2–4 weeks so your team can adapt without losing continuity. Most migrations take less than a day for small teams.
- 4. Cancel before the next billing cycle
Cancel Kit (ConvertKit) before renewal to avoid being charged for another month or year. Check whether you're on a monthly or annual plan — annual plans often have no mid-cycle refunds. Keep your final data export on file.
Our verdict
If you are switching from Kit (ConvertKit), Mailchimp is our top pick — email marketing and automation platform, with a G2 score of 4.3/5. For a free option, Mailchimp is worth considering. Use the comparison links above to do a side-by-side before committing.
Kit (ConvertKit) alternatives: frequently asked questions
What is the best alternative to Kit (ConvertKit)?
Mailchimp is our top-ranked alternative. It starts at $13/mo with a free plan and scores 4.3/5 on G2.
Is there a free alternative to Kit (ConvertKit)?
Yes — Mailchimp, beehiiv all offer free plans.
What is the cheapest alternative to Kit (ConvertKit)?
Mailchimp offers the lowest entry point with a free plan. Paid plans start at $13/mo.
Not sure which tool to pick?
See a detailed breakdown of Kit (ConvertKit) pricing before you decide.
See Kit (ConvertKit) pricing →