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Best Brevo Alternatives (2026)

Brevo is email, sms, and crm platform for growing businesses, starting at $9/mo. Here are the best alternatives — whether you need something cheaper, simpler, or with different features.

Why people switch from Brevo

  • Automation less powerful than ActiveCampaign
  • Template editor can be clunky
  • Deliverability varies
#1 Alternative

Mailchimp

Email marketing and automation platform

Starting at
Free
Paid from $13

Mailchimp is one of the most widely used email marketing platforms, offering email campaigns, automations, landing pages, and basic CRM functionality. Popular with small businesses and e-commerce brands.

✓ Easy to use✓ Generous free plan✓ Good template library
#2 Alternative

ActiveCampaign

Email marketing and CRM automation platform

Starting at
$15

ActiveCampaign combines email marketing, marketing automation, and CRM in one platform. Known for its powerful automation builder, it's popular with small to mid-size businesses that want to nurture leads through complex multi-step workflows.

✓ Best-in-class automation builder✓ Powerful conditional logic✓ Good deliverability
#3 Alternative

Klaviyo

Marketing automation platform built for e-commerce

Starting at
Free
Paid from $20

Klaviyo is a powerful email and SMS marketing platform purpose-built for e-commerce brands. Known for its deep Shopify integration, advanced segmentation, and revenue-focused analytics.

✓ Best-in-class e-commerce features✓ Deep Shopify integration✓ Powerful segmentation
#4 Alternative

Omnisend

Email and SMS marketing for e-commerce

Starting at
Free
Paid from $16

Omnisend is an email and SMS marketing platform built specifically for e-commerce stores. It integrates with Shopify, WooCommerce, and BigCommerce to power automated campaigns based on shopping behaviour.

✓ Built for e-commerce✓ Email + SMS in one platform✓ Good Shopify integration
#5 Alternative

Kit (ConvertKit)

Email platform built for creators and solopreneurs

Starting at
Free
Paid from $25

Kit (formerly ConvertKit) is an email marketing platform built specifically for content creators, bloggers, podcasters, and online course sellers. It prioritises simplicity, deliverability, and audience segmentation.

✓ Best for creators and solopreneurs✓ Very generous free plan (10K subs)✓ Clean, simple interface

Brevo vs alternatives: quick comparison

Tool Starting price Free plan Pricing model G2 score
Brevo (current) $9 freemium 4.5/5
Mailchimp $13 freemium 4.3/5
ActiveCampaign $15 paid 4.5/5
Klaviyo $20 freemium 4.6/5
Omnisend $16 freemium 4.6/5
Kit (ConvertKit) $25 freemium 4.4/5

Not sure which tool to pick?

See a detailed breakdown of Brevo pricing before you decide.

See Brevo pricing →